Social Media What & Why | Sky News Business

Jennie Bewes, Sky News November 2010

I had the honour of being invited into Sky News to discuss Social Media with fellow panelists Peter Strong, Exec Director of COSBOA and Colin Fabig, CEO of JumpOnIt.  I have to say I’ve never had quite as much adrenaline pumping through me in the lead up to the chat – it was the fact it was being filmed live that was so nerve-wracking (‘what if I say something stupid?’ ‘what if I lose my train of thinking due to nerves’ ‘what if… what if…’).

And then I get the first question – ARGH!  Colin later informed me (with tongue in cheek) that he purposely encouraged me to take the seat next to Helen as he knew the person next to her would get asked first.  Lol!  Thanks Colin – I’ll add that to my list of lessons learned (alongside the ‘never wear silk tops – they’re too flimsy for the microphone!).

Here it is…

About the author

Jennie is Digital Director at UBank - a digitised bank backed by National Australia Bank. She has over 18 years of experience in digital media and marketing, spanning Strategy, Marketing, Design, Development and Operations. Jennie is a regular Australian Financial Review columnist, an industry speaker, and has judged submissions for a number of industry awards including the ORIAs and ADMA Awards.

One comment on “Social Media What & Why | Sky News Business

  1. Iggy Pintado on said:

    Great interview, Jen – well done.

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